The Company, in collaboration with major groups of GDS, initiated as part of 'building, DIY and do it yourself, educational projects aimed salespeople
Castellina Marittima, July 17, 2008 - Knauf, the group leader in the production of building materials, announces the start a series of partnerships with major retail chains Italian articles for DIYers and DIY. The collaboration with OBI, the leading European brand stores building, undertaken recently, is only the latest in a series of projects that the Company is developing in recent months with the aim of presenting its own solutions and disseminate culture of plasterboard to resources in daily contact with the final consumer. The offer
Knauf, in fact, goes beyond the simple concept of product and consists of a set of product lines, complete, modular and with a very high quality in terms of technology and performance that need technical assistance at the time of 'purchase by the consumer. To enhance customer service offered by stores and contribute to its satisfaction, Knauf decided to help train the sales force planning training days in order to disseminate adequate knowledge of the products range from a point of view of both theoretical and practical .
In particular, in collaboration with OBI, held last June Knauf two meetings at their schools of education and Pisa Rozzano duration of eight hours spread over two hours of theoretical instruction and six hours of practical exercises to learn the proper functioning of Knauf and help improve the technical resources involved in sales process. The initiative, which has been a huge success, will soon be replicated through the sales of other major retail chains in the Italian sector.
"We are pleased that the accession training sessions organized in collaboration with OBI has collected and we are working on other initiatives with the major Italian brands of large retailers in construction, even at the malls, "said Damiano Spagnuolo, Marketing and Communication Manager and Product Manager of Knauf DIY Italy
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